Category
Buzz
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07.30.07Rent A Clown (aka Batman: The Dark Knight) Fun, Viral, Buzz (2)
Alright, so I heard about this one before but I wasn’t really following it. In all honesty, comics are not my thing. The Dark Knight opens July 18, 2008 and the hype machine is already kicked into high gear. The other day I came across WhySoSerious.com and when I went back to it today it […]
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07.16.07Simpsonize Me! Viral, Buzz, Marketing (1)
Viral marketing site for the Simpsons Movie and Burger King, Simpsonize Me, although currently down is sure to be an awesome addition to one of the best marketing campaigns I’ve seen in awhile. Including of course the transformation of a handful of 7-11’s across the country into Kwik-E-Marts, one of which in our fine town […]
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07.15.07Mentos Intern Branding, Video, Viral, Buzz, Marketing (1)
We all watched the brilliant Mentos video with the two guys in lab coats orchestrating a sort-of symphony with Mentos and Diet Coke which lead to an episode of MythBusters (my favorite show!) Now Mentos has come up with a new viral site: Trevor the Mentos Intern.
In a small, unmarked office in the U.S. headquarters […] -
07.08.07What Good Is Your Old Phone? Video, Viral, Buzz (0)
I came across this one last week and I probably should’ve written about it sooner to capitalize on the all the iPhone mania but I wanted to sit back watch it for a few days. What Good is Your Old Phone, is the question being asked after 700k Americans purchased the new iPhone last week. […]
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07.03.07XM Call Stars Fun, Spot On, Viral, Buzz (0)
I know we already talked about Derek Jeter recently but I have to mention this awesome site: XM Call Stars. It’s a site set up to promote XM radio. Basically you have your pick between Derek Jeter, David Ortiz, and Cal Ripkin Jr. to call or email a voice message to someone you know. You […]
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What is a Brand Dump? Do you remember in college when you had to take an essay exam and before you even started writing you would grab a piece of scratch paper and dump all the crap you'd studied on it? A Brain Dump. It's kind of like that. It is when conventional brand marketing meets online buzz marketing and the internet becomes the dumping ground for marketing microsites. This site is dedicated to following the online marketing efforts of major corporations through the use of buzz and viral marketing. (more...)search
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- Link Dump: 09.17.07
- 5 Gum
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