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Category
Buzz
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06.24.07My Pleasure Pet Branding, Video, Viral, Buzz, Marketing (2)
I was going to write a review of the new Tanqueray marketing site Globe Probe. I went to the site and as it took me into an antiquated movie theater I became excited. Why, you ask. Because the Flash was very smooth and the “cinematography” was awesome. Once inside the theater you’re expected to click […]
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06.05.07Pet Moustache Advertising, Viral, Buzz, Marketing (1)
Burger King has been doing viral campaigns for some time now. Everyone remembers Subservient Chicken, then there was The Sith Sense (no longer available online), Chicken Fight (only available via archive.org), and The Angus Diet all created by the Miami based ad firm, Crispin Porter + Bogusky.
The latest offering from Burger King is Pet […] -
06.05.07Knocked Up Baby Maker Spot On, Viral, Buzz, Marketing (3)
Movie websites are nothing new but this one interested me because it utilizes the holy grail of viral marketing, User Generated Content. Done the right way, UGC can really make a site successful. Or it can be a bucket of money dropped on a fancy flash interface for nothing. I’m not going to build up […]
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06.03.07Launching: My Iced Coffee Buzz, Upcoming, Marketing (0)
Set to launch tomorrow, Dunkin’ Donuts is unveiling a brand new website, My Iced Coffee. According to the Boston Globe it will “allow travelers to plan road trips and map Dunkin’ Donuts’ stores along the way in all 33 states where it has shops. Dunkin’ partnered with online mapping company MapQuest to power the site, […]
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05.23.07Color Showdown Spot On, Viral, Buzz, Marketing (1)
Last night I was watching TV (Okay, during the finale of American Idol) and a commercial for Sunsilk came on. Sunsilk has been marketing itself aggressively for the last 6+ months with the mildly annoying voice of Mario Cantone. The commercial announced a website, Color Showdown, to check out. I wrote it down on a […]
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What is a Brand Dump? Do you remember in college when you had to take an essay exam and before you even started writing you would grab a piece of scratch paper and dump all the crap you'd studied on it? A Brain Dump. It's kind of like that. It is when conventional brand marketing meets online buzz marketing and the internet becomes the dumping ground for marketing microsites. This site is dedicated to following the online marketing efforts of major corporations through the use of buzz and viral marketing. (more...)search
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- Jeter's Ford Challenge
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- All you need is cheese
- Link Dump: 09.17.07
- 5 Gum
- Link Dump: 08.01.07
- Rent A Clown (aka Batman: The Dark Knight)
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- Kehlog Albran: By the way, we were the precursor to Google Earth. I was pretty unexcited when Google Earth came out...
- Kehlog Albran: I used to work at Now What(interobang) Software. Hit me up if you want to know more.
- Andres: All You Need is Cheese also created a Podcast: the Pursuit of Pleasure Podcast, the show is updated monthly...
- butt: this is shit
- liam pizza: I like the way you play
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