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Marketing
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07.15.07Mentos Intern Branding, Video, Viral, Buzz, Marketing (1)
We all watched the brilliant Mentos video with the two guys in lab coats orchestrating a sort-of symphony with Mentos and Diet Coke which lead to an episode of MythBusters (my favorite show!) Now Mentos has come up with a new viral site: Trevor the Mentos Intern.
In a small, unmarked office in the U.S. headquarters […] -
07.05.07Sliced The Movie Fun, Advertising, Missed the Mark, Video, Marketing (0)
Before I begin telling you why this site, Sliced The Movie, is so cool I need to talk to you about the robots.txt file. What is a robots.txt file, you ask? Well it’s a file that resides in the root directory of your site that gives specific instructions to the search engine robots about what […]
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06.26.07Vive Mejor Branding, Spot On, Marketing (0)
This site is interesting. Unilever launched Vive Mejor to open up its products to the Hispanic market. According to recent U.S. Census Board data (October, 2006), the U.S. population has reached more than 300 million. At more then 44.3 million, the Hispanic population is the largest of the minority groups (14.8 percent of the overall […]
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06.24.07My Pleasure Pet Branding, Video, Viral, Buzz, Marketing (2)
I was going to write a review of the new Tanqueray marketing site Globe Probe. I went to the site and as it took me into an antiquated movie theater I became excited. Why, you ask. Because the Flash was very smooth and the “cinematography” was awesome. Once inside the theater you’re expected to click […]
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06.17.07Jeter’s Ford Challenge Advertising, Video, Marketing (3)
It’s a beautiful weekend here in New York. Sunny, warm and occasional thunderstorms to cool things off. Yesterday I got caught up on my laundry and cleaning while I turned on the Yankees - Mets Subway Series game on in the background. There’s nothing more zen than cleaning and listening to a game, especially when […]
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What is a Brand Dump? Do you remember in college when you had to take an essay exam and before you even started writing you would grab a piece of scratch paper and dump all the crap you'd studied on it? A Brain Dump. It's kind of like that. It is when conventional brand marketing meets online buzz marketing and the internet becomes the dumping ground for marketing microsites. This site is dedicated to following the online marketing efforts of major corporations through the use of buzz and viral marketing. (more...)search
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- Jeter's Ford Challenge
- My Pleasure Pet
- 5 Gum
- Rent A Clown (aka Batman: The Dark Knight)
- All you need is cheese
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- All you need is cheese
- Link Dump: 09.17.07
- 5 Gum
- Link Dump: 08.01.07
- Rent A Clown (aka Batman: The Dark Knight)
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- Kehlog Albran: By the way, we were the precursor to Google Earth. I was pretty unexcited when Google Earth came out...
- Kehlog Albran: I used to work at Now What(interobang) Software. Hit me up if you want to know more.
- Andres: All You Need is Cheese also created a Podcast: the Pursuit of Pleasure Podcast, the show is updated monthly...
- butt: this is shit
- liam pizza: I like the way you play
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